Rolex: The Impossible Collection (2nd Edition)

For the timepiece connoisseur. 

PRODUCT:

For more than a century, Rolex stands apart as the most coveted and most legendary brand of watches in the world. A Rolex connotes many things: the quintessence of the luxury timepiece, a tool of power for movers and shakers, the symbol of passage into adulthood. New labels pop up, styles come and go, but Rolex remains a leader in the industry. It is the most collected watch label in the world: Ever the record setter—the Daytona that had belonged to Paul Newman was auctioned by Phillips in New York in October 2017 for $17.8 million. This second edition volume includes never-before-seen images of the world's rarest timepieces.

Selected by specialist Fabienne Reybaud, each of the exceptional Rolex watch models in this handcrafted Ultimate Collection volume showcase the most valuable and technically innovative models the luxury watchmaker has produced. From the first wristwatch dating to the early 1900s and the first Oyster Perpetual from 1931, to an Explorer worn during Sir Edmund Hillary’s expedition to the summit of Mt. Everest in 1953 and the Submariner worn by actor George Lazenby in the James Bond film On Her Majesty’s Secret Service, they are sure to astonish collectors the world over. 

DETAILS:

• 168 pages
• 150 illustrations
• Released November 2022
• 15.6" W x 18.5" L x 3.2" D
• Handcrafted in a luxury rubber clamshell case with metal plaque

ABOUT THE AUTHOR:

Author, historian and journalist Nicholas Foulkes is a contributing editor to Vanity Fair, Financial Times How to Spend It, GQ and The Rake magazine. Best known for his trilogy of nineteenth-century British histories, Last of the Dandies, Dancing into Battle, and Gentlemen and Blackguards, he has published about 30 books on history, the arts and style.  

MAKER STORY:

Founded in 1994 by Prosper and Martine Assouline, Assouline has mastered the world of beauty and creativity. Known for its luxurious coffee table books, the brand also produces home fragrances and objets d'art.